DPBS 1190 - Marking Rubrics for Assessment 2: Individual Project Report
Weight
%
Criteria Fail (0% - 49%) Pass
(50% -
64%)
Credit
(65%-
74%)
Distinction
(75%-84%)
High Distinction
(85% - 100%)
A
N
A
L
Y
S
IS
(
8
0
%
)
10 Problem Identification ▪ Does not identify a
business problem or a
task objective.
▪ Identify a
business
problem but
misses many
details.
▪ Identify a business
problem but
misses a few
details.
▪ Identify a business
problem and task
objectives.
▪ Identify a business
problem and task
objectives with
clarity and depth,
supported by real-
life business
context.
45 Data Analysis ▪ Assessment
requirements were
not followed and
no relevant
visualization
technique and
descriptive
statistics was
used.
▪ Use at least 2
visualization
techniques and
descriptive
statistics,
mentioned in
the Assessment
Guide for
solving the
problem.
▪ Identify variables
for each
technique to be
deployed.
▪ Attempt to
present a logic
between
business issues,
analytical
techniques, and
variable
selection, but the
logic is not
coherent or
clear.
▪ Attempt to
analyze data
but conduct
inadequate
data analysis in
some aspects.
▪ The results are
somewhat
correctly
examined and
interpreted.
▪ Use at least 3
visualization
techniques and
descriptive
statistics in line
with Assessment
Guide for solving
the problem in
line with
Assessment
Guide.
▪ Identify and
explain variables
for each
technique to be
deployed.
▪ Attempt to present
a logic between
business issues,
analytical
techniques, and
variable selection.
▪ Analyze data but
explanations of
analysis results
are insufficient.
▪ The results
are mostly
correctly
examined
and
interpreted.
▪ Use at least 4
visualization
techniques and
descriptive
statistics in line
with Assessment
Guide for solving
the problem.
▪ Identify, explain,
and justify
variables for each
technique to be
deployed.
▪ Explicitly present a
logic between
business issues,
analytical
techniques, and
variable selection.
▪ Analyze data
adequately with
sufficient
explanations of the
issues identified,
but the solutions to
solving the issues
▪ Use all visualization
techniques
mentioned in the
Assessment Guide
and descriptive
statistics for solving
the problem with
clarity.
▪ Identify, explain,
and justify variables
for each technique
to be deployed. The
justifications are
sound and
convincing.
▪ Explicitly present a
coherent and clear
logic between
business issues,
analytical
techniques, and
variable selection.
The logic is
coherent and clear.
▪ Analyze data
adequately with
sufficient
▪ No specific
variable was
identified.
▪ No logic between
business issues,
analytical techniques,
and variable selection.
▪ The results are mostly
incorrectly interpreted.
▪ No R codes are
included.
Weight
%
Criteria Fail
(0% - 49%)
Pass
(50% - 64%)
Credit
(65%-74%)
Distinction
(75%-84%)
High Distinction
(85% - 100%)
▪ R codes are
included but
extensive errors are
identified.
▪ R codes are
included but some
errors are identified.
identified are
insufficient.
▪ The results of
each model are
mostly correctly
interpreted and
examined
supported by
academic
references.
Results
interpretation is
relevant and
meaningful in the
case context.
▪ R codes attached
are mostly correct.
explanations of the
issues identified,
and with adequate
solutions to the
issues identified
using statistics and
visualization.
▪ The results of each
visualization and
findings are correctly
interpreted and
critically examined
supported by
academic
references. Results
interpretation is
relevant and
meaningful in the
case context.
▪ R codes attached
are thoroughly
correct.
25 Insights ▪ Inadequate or no
insights of the
analysis/evidence
are provided.
▪ Insights are
somewhat
inconsistently tied to
some of the issues
discussed and
inconsistently linked
back to variables
analyzed.
▪ Insights are
consistently tied to
each issue
discussed and
linked back to
variables analyzed.
▪ Insights are
logically and
consistently tied to
each issue
discussed and
linked back to
variables analyzed.
▪ Insights are
logically and
consistently tied to
each issue
discussed, linked
back to variables
analyzed, and
developed with
critical thinking.
Weight
%
Criteria Fail
(0% - 49%)
Pass
(50% - 64%)
Credit
(65%-74%)
Distinction
(75%-84%)
High Distinction
(85% - 100%)
C
O
M
M
U
N
IC
A
T
IO
N

(2
0
%
)
10 Communication ▪ Your writing is not
professional in
tone and there are
major spelling and
grammatical errors
throughout.
▪ Your written
expression does
not indicate a
logic/flow between
each section of the
essay.
▪ Some attempt has
been made to use a
professional tone
and presentation in
your writing, but
there are some
spelling and
grammatical errors.
▪ You have
endeavored to
provide logic/flow
between each
section of the essay.
▪ Your writing is
mostly professional
in tone and
presentation, but
there are occasional
spelling and/or
grammatical errors.
▪ Your written
expression provides
an adequate
indication of the
logic/flow between
each section of the
essay.
▪ Your writing is
professional in
tone and
presentation with a
few very minor
spellings and/or
grammatical
errors.
▪ Your written
expression
provides a strong
indication of the
logic/flow between
each section of the
essay.
▪ Your writing is
professional in tone
and presented in an
outstanding manner
with no spelling or
grammatical errors.
▪ Your written
expression provides
a strong and
coherent indication
of the logic/flow
between each
section of the essay
that has enabled
key arguments to
fully develop.
10 Organization and
structure of the
report
▪ Poor or unclear
structure.
▪ Your sources have
not been
referenced and/or
there are
excessive errors in
referencing in the
essay.
▪ The word limit has
not been adhered
to in line with the
Assessment
Guide.
▪ Attempt to a good
structure but lack
coherent flow
between sections.
▪ Some sources are
referenced
throughout the
essay, but there are
errors in your
referencing of
sources.
▪ Good structure with
organized headings.
▪ Most sources are
referenced
throughout the
essay, with only
minor errors in
referencing.
▪ Good structure
with organized
headings and
coherent follow
between sections.
▪ All sources are
referenced
throughout the
essay with only
minor errors in
referencing.
▪ Good structure with
organized headings
and coherent follow
between sections.
▪ All sources are
referenced
throughout the
essay and the
sources are used
very well, with no
significant errors in
referencing.