MDIA2012: Promotional Cultures (Term Two, 2026)
Page 1 of 3

Assessment Task Two: Marking Rubric

This document outlines the marking details – comprising the minimum requirements, as well as the marking rubric – for the assessment task.

Minimum requirements

Below are the minimum requirements for submitted work.

Minimum requirement Outcome of not meeting the minimum requirement
(A) Contributions through
participation need to be relevant.
(1) If some contributions through participation are irrelevant, a maximum mark of 50 (out of 100) will be awarded.
(2) If all contributions through participation are irrelevant, a maximum mark of 25 (out of 100) will be awarded.
(B) Contributions through
participation need to be in
English.
(3) If some contributions through participation are in a language other than English, a maximum mark of 50 (out of 100) will be
awarded.
(4) If all contributions through participation are in a language other than English, a mark of zero will be awarded.
(C) Contributions through
participation need to be
comprehensible.
(5) If some contributions through participation are incomprehensible, a maximum mark of 50 (out of 100) will be awarded.
(6) If all contributions through participation are incomprehensible, a maximum mark of 25 (out of 100) will be awarded.
(D) Contributions through
participation need to follow staff
instructions.
(7) If some contributions through participation do not follow staff instructions, a maximum mark of 50 (out of 100) will be awarded.
(8) If all contributions through participation do not follow staff instructions, a maximum mark of 25 (out of 100) will be awarded.
(E) Contributions through
participation need to be
respectful of staff and other
students.
(9) If any contributions through participation are not respectful of staff and/or other students, a maximum mark of 25 (out of 100)
will be awarded. Multiple and/or severe instances of disrespect towards staff and/or other students will result in a mark of zero.
Additionally, action may be taken through the university’s complaints management and investigation policy and procedure.
(F) Contributions through
participation need to be provided
without the use of live translation
and/or recording apps.
(10) If any contributions through participation are provided using live translation and/or recording apps, a maximum mark of 25 (out
of 100) will be awarded. Additionally, action may be taken through the university’s complaints management and investigation policy
and procedure.
Page 2 of 3
(G) Contributions through
participation need to adhere to all
other academic integrity
principles.
(11) If contributions through participation do not adhere to academic integrity principles, the outcome will follow the university’s
complaints management and investigation policy and procedure and/or the plagiarism policy and plagiarism management
procedure.

Marking rubric

Below is the marking rubric for the assessment task.

Mark
range
Grade
UNSW grade
definition
Elaboration Details
0 – 50 Fail Unsatisfactory
Performance is
unsatisfactory.
Fail-level contributions through participation are unsatisfactory on the whole. They fail because they
do not meet the standards at the Pass level or the minimum requirements, and/or disregard other
assessment task instructions.
50 – 64 Pass Acceptable
Performance is
acceptable.
Pass-level contributions through participation are acceptable on the whole. They address the
assessment task requirements, but are not yet good (at the Credit level). Typically, Pass-level
contributions through participation provide acceptable engagement, generally adequate comments,
in plenary (i.e., whole-class) and small-group activities.
65 – 74 Credit Good
Performance is
good.
Credit-level contributions through participation are good on the whole. They address the assessment
task requirements well. Typically, Credit-level contributions through participation provide good
engagement, generally strong comments that show creative and/or critical consideration of the
subject matter, in plenary (i.e., whole-class) and small-group activities. These contributions may still
have weaknesses on multiple levels.
75 – 84 Distinction Superior
Performance is
superior.
Distinction-level contributions through participation are superior on the whole. They address the
assessment task requirements excellently. Typically, Distinction-level contributions through
participation provide very strong engagement, generally excellent comments that show very creative
and/or critical consideration of the subject matter, in plenary (i.e., whole-class) and small-group
activities. These contributions may still have weaknesses on multiple levels.
85 – 100
High
Distinction
Outstanding
Performance is
outstanding.
High Distinction-level contributions through participation are outstanding on the whole. They
address the assessment task requirements extremely well. Typically, High Distinction-level
Page 3 of 3
contributions through participation provide superb engagement, generally outstanding comments
that show sophisticated creative and/or critical consideration of the subject matter, offering
innovative or fresh engagement with theory, in plenary (i.e., whole-class) and small-group activities.
These contributions may still have weaknesses on multiple levels.


学霸联盟