EIBS7301 Idea Management- Idea Management Presentation Grading Rubric- 40%, 15 minute presentation + Q&A
Below Expectations Satisfactory Good Very Good Outstanding
Criterion 1: Identify and
deliver an insightful
overview of an emerging,
yet uncertain, technology
(8 marks)
The presentation fails to
provide an insightful
overview of an emerging, yet
uncertain, technology and is
incomprehensible to the
audience
The presentation provides a
satisfactory overview of an
emerging, yet uncertain,
technology with some
capacity for comprehension
by the audience
The presentation provides
a good overview of an
emerging, yet uncertain,
technology with some
terminology/ technical
jargon and existing
understandings
The presentation provides a
very good overview of an
emerging, yet uncertain,
technology with a balance of
terminology/ technical jargon
and existing understandings
The presentation delivers a
sophisticated overview of an
emerging, yet uncertain,
technology with a nuanced
balance of terminology/
technical jargon and existing
understandings
Criterion 2: Demonstrate
awareness of the source and
type of innovation in context
of an emerging technology

(8 marks)
The presentation did not
demonstrate an awareness
of the source and type of
innovation in context of how
technology emerges
The presentation
demonstrated a satisfactory
awareness of the source and
type of innovation in context
of how technology emerges
The presentation
demonstrated a good
awareness of the source
and type of innovation in
context of how technology
emerges
The presentation
demonstrated a very good
awareness of the source and
type of innovation in context
of how technology emerges
The presentation
demonstrated an excellent
awareness of the source and
type of innovation in context
of how technology emerges
Criterion 3: Critically
appraise the firm’s
technology practices and the
role of the firm in innovation
processes
(8 marks)
The presentation did not
demonstrate an awareness
of how firms shape and
influence the trajectory of
technology through their
practices, culture, and
strategic decisions
The presentation
demonstrated a satisfactory
awareness of how firms
shape and influence the
trajectory of technology
through their practices,
culture, and strategic
decisions
The presentation
demonstrated a good
awareness of how firms
shape and influence the
trajectory of technology
through their practices,
culture, and strategic
decisions
The presentation
demonstrated a very good
awareness of how firms
shape and influence the
trajectory of technology
through their practices,
culture, and strategic
decisions
The presentation
demonstrated an excellent
awareness of how firms
shape and influence the
trajectory of technology
through their practices,
culture, and strategic
decisions
Criterion 4: Critically reflect
on the market opportunities
and risks involved in the
pursuit of innovation
(8 marks)
The presentation did not
demonstrate an awareness
of the potential impact of the
emerging technology and
failed to appraise the
opportunities and risks
involved.
The presentation
demonstrated an awareness
of the potential impact of
and emerging technology
and appraised the
opportunities and risks
involved.
The presentation
demonstrated a good
awareness of the potential
impact of the emerging
technology and good
appraisal of opportunities
and risks involved.
The presentation
demonstrated a very good
awareness of the potential
impact of the emerging
technology and very good
appraisal of the opportunities
and risks involved.
The presentation
demonstrated an excellent
awareness of the potential
impact of the emerging
technology and an excellent
appraisal of the opportunities
and risks involved.
Criterion 5: Presentation
was delivered in a scholarly
and sophisticated manner
(8 marks)
The presentation style is
unsatisfactory with poor use
of visual aids, sub-academic
presentation and no
references, and poor pacing.
The presentation is not
within the set duration (+/-
10%).
The presentation style is
satisfactory with use of visual
aids, academic presentation
with supporting references,
and pacing. The presentation
is within the set duration (+/-
10%).
The presentation style is
good with effective use of
visual aids, clear academic
presentation and good
references, and
appropriate pacing. The
presentation is within the
set duration (+/- 10%).
The presentation style is
mostly flawless and
promotes conceptual clarity.
The presentation employs
the very effective use of
visual aids, clear academic
presentation with very good
references , and appropriate
pacing. The presentation is
within the set duration.
The presentation style is
flawless and promotes
conceptual clarity. The
presentation employs the
excellent use of visual aids,
clear academic presentation
with exemplary references,
and appropriate pacing. The
presentation is within the set
duration (+/- 10%).