EIBS7301 Idea Management- Stakeholder Management Plan
Grading Rubric- 30%, 2000-word plan
Below Expectations Satisfactory Good Very Good Outstanding
Criterion 1: Plan delivers
an insightful summary of
emerging technology field
(6 marks)
The plan fails to identify and deliver
an insightful overview of an emerging
technology nor identifies relevant
management and technological
challenges
The plan provides an overview
of an emerging technology and
makes some reference to
relevant management and
technological challenges
The plan provides a good
overview of an emerging
technology and begins to
address relevant
management and
technological challenges
The plan provides a very good
overview of an emerging
technology and clearly
addresses relevant management
and technological challenges
The plan provides an expert
overview of an emerging
technology and insightfully
addresses relevant management
and technological challenges
that impact nascent fields
Criterion 2: Plan identifies
salient stakeholders in the
emerging field
(6 marks)
The plan did not identify stakeholders
salient to the firm and fails to explain
how the stakeholders might influence
the trajectory of the technology
The plan identified some
stakeholders salient to the firm
and explains how the
stakeholder might influence the
trajectory of the technology
The plan identified a good
number of stakeholders
salient to the firm and
provides a good explanation
how the stakeholder can
influence the trajectory of the
technology
The plan identified a set of
diverse stakeholders salient to
the firm and provides an
excellent assessment of how
stakeholders can influence the
trajectory of the technology
The plan identified a diverse
selected set of stakeholders
salient to the firm and provides
an exemplary assessment of
how stakeholders can influence
the trajectory of the technology
in surprising ways
Criterion 3: Plan develops
a strategy to manage
stakeholder expectations
(6 marks)
The plan did not demonstrate
knowledge of salient stakeholders in
the technological field and fails to
develop a strategy to manage their
needs and expectations
The plan demonstrated
knowledge in relation to
stakeholders in the technological
field and develops a strategy to
manage their needs and
expectations
The plan demonstrated good
knowledge in relation to
stakeholders in the
technological field and
develops an appropriate
strategy to manage their
needs and expectations
The plan demonstrated very
good knowledge in relation to
stakeholders in the technological
field and develops a highly
appropriate strategy to manage
their needs and expectations
The plan demonstrated excellent
knowledge of the relationality of
the technological field and
develops a highly appropriate
and nuanced strategy to manage
and coordinate their needs and
expectations
Criterion 4: Plan provides a
set of industry and policy
recommendations
(6 marks)
The plan did not demonstrate an
awareness of the potential impacts of
the emerging technology and failed to
offer industry and policy
recommendations
The plan demonstrated some
awareness of the potential
impacts of the emerging
technology field and
recommended some industry
and policy recommendations
The plan demonstrated a
good awareness of the
potential impacts of the
emerging technology and
made some good industry and
policy recommendations
The plan demonstrated a very
good awareness of the potential
impacts of the emerging
technology and provide a very
good set of industry and policy
recommendations
The plan demonstrated an
excellent awareness of the
potential impacts of the
emerging technology and
provide an outstanding and
nuanced set of industry and
policy recommendations to
foster industry coherence
Criterion 5: Plan delivered
in a scholarly and
sophisticated manner
(6 marks)
The plan style is poor with a lack of
paragraphs, poor punctuation, and
poor grammar usage. The reference
list is below expectations with
incorrect and/or non-existent use of
academic and industry sources. The
plan is not within the word limit (+/-
10%).
The plan style is satisfactory with
the basic use of paragraphs,
punctuation, and grammar
usage. The reference list is
satisfactory and attempts to
incorporate academic and
industry sources. The plan is
within the word limit (+/- 10%).
The plan style is above
satisfactory with good
readability and conceptual
clarity. The reference list is
above satisfactory with a
good selection of academic
and industry sources. The
plan is within the word limit
(+/- 10%).
The plan style is mostly flawless
and promotes conceptual clarity.
The reference list includes a very
good selection of academic and
credible industry sources. The
plan is within the word limit (+/-
10%).
The plan style is flawless and
promotes conceptual and
practical clarity. The reference
list is outstanding with an astute
selection of academic articles
and credible industry sources.
The plan is within the word limit
(+/- 10%).